 Attractive A peelable end offers a look of freshness and modernity. It conveys a top-of-the-line image. Consumers associate a can with a peelable end with products from the chilled section. The peelable end is a marketing tool for brand owners, for claiming a new position in the food sector and growing the market. The end may be printed and embossed, making the can stand out on the shelf. William Saurin confirmed that their customers demand the convenience of easy to open ends. The Crown solution enables consumers to enjoy a tasty meal with a new level of ease. Versatile The peelable end technology can be applied for many different filling goods and is available on a variety of can shapes and sizes today. With Protact®, the high convenience level of peelable ends is now also available for overpressure retorted food, opening up new markets. Cans with peelable ends are required to withstand retorting with overpressure as well as offering a low opening force for optimal convenience – a balancing act. Safe Peelable ends allow consumers a can that is safe and convenient to open, especially for children and elderly people. The integrity and shelf life of these ends is clearly proven. The use of Protact® with a heat sealable top layer for the ring delivers a robust system that offers consistent performance during processing in overpressure retorts, giving optimal food safety. Initiate With Protact® the high convenience level of peelable ends is now also available for overpressure retorted food in steel cans, opening up new markets. Co-operate Corus Packaging Plus has co-operated with Crown Europe to enable the use of polymer-coated steel on their en-making equipment. In co-operation with the can maker, Corus Packaging Plus offers extensive support to match the system requirements of a peelable end with the processing conditions of the end users. Deliver During the first year, 4 million units of William Saurin Salades Gourmandes were sold throughout France and the Benelux countries. |